Sustainable without Sacrifice by Device
This is how sustainability works for us: we combine colour choice with tough natural materials. Scratchproof, impact-proof, UV resistant, hygienic — and pure, of course: the hard-as-glass, non-porous surface BetteGlaze® goes through fire by device. Three ultra-thin layers of our enamelling formula are permanently combined with the titanium steel form in two firing steps at 850° Celsius. If something lasts a long time, it’s much better for the environment. No sacrifice of design options and no sacrifice of nature.
The colour elements are already added to the enamel while it is still in the unfinished state: Black. Snow. Dust. Hazel. Sorento Blue. Sunset. Flint. Moss Green. And some 390 others in matte or gloss finish.
Sustainability is important to us. And has been for over 60 years.
Back in 1952, we opted for the natural materials steel and glass. The careful use of natural resources is something that is very close to our hearts — sustainability is a program for Bette, not a trendy buzzword.
“We are firmly committed to sustainable industry. Thinking ecologically, acting responsibly and sustainably – that has always been a principle by which the whole company lives. So what exactly does that mean? We contribute to the environmentally-friendly use of natural resources by carefully selecting our materials and using energy efficiently and sparingly. Another key factor is that the design quality should be permanently valid. Durability applies both to the design language and to the material.”
Thilo C. Pahl, Managing Partner
Abundance of Colour
Sustainable and a sense for trends is not a contradiction in terms. This is evident from a look at the Colour Trends 2020 by the Natural Colour Academy in Sweden. Its main topic for the new decade: Awareness. The open look at colours that reflect topics that move us today and at the same time are of the future. This is what inspires Bette. Does it you?
We frequently cast our eye towards Scandinavia when it comes to design trends, and when we find something exciting, we share it. Like the work of the Natural Colour Academy in Stockholm. In Colour Trends 2020, the Swedes have developed their own colour system that defines colour standards for the new decade across all applications in architecture or product design. The approach: colour is the expression of the current moment. This also includes what we emotionally associate with it, what moves us and shapes us for the future. This additional passionate dimension is what makes the Swedish trend researchers’ colour scheme so inspiring.
Every shade has its own effect.
We like this keen feeling for colourfulness, because it matches our own use of materials and shapes. There’s a thought, a philosophy, in every nuance. Shades of Incognito are greys and browns that we can’t get enough of. They represent our design for privacy in a world that is increasingly digitally controlled. The reds and pastels in the New Masculinity colour palette create a tasteful space that celebrates the individual, celebrates being human, questions traditional stereotypes, and breaks down boundaries. The colours become smart with the shades of blue in Human Identity that reflect the merging of human and artificial intelligence.
Natural accents are provided by the rust red and bright blue shades in the Evolving Eclecticism concept that reminds us to use resources with care. Have you noticed anything yet? These are not only colours, but also the social trends that surround us today. The Natural Colour Academy has combined them under the topic of Awareness.
©NCS Colour AB
"This awareness affects every aspect of life; how we live, how we consume, and how we feel as people…."
Colour Experts, Natural Colour Academy
Colours for a new decade
A place of permanence, a sustained sense of pleasure from from the space you live in the day after tomorrow and today. The Colour Trends 2020 illustrate that you can change your awareness as you address the colours of your surroundings.
Who are you, and who would you like to be? What matters to you? The Colours Trends 2020 are an invitation to reveal your personality through colour, and to be more mindful with yourself and your environment.
This is not a contrast to the purism held dear, it is a dimension of awareness that beautifully complements our philosophy. We think white is exciting, but sometimes it needs a little variety for a fresh impulse, a different mood, a new expression of self — the Colour Trends 2020 satisfies this need.
This carefully chosen selection is sure to contain plenty that will suit everyone. And for even broader options of expression: we have a total of more than 400 shades to select from and inspire every design project.